Sun Microsystems

Sun Microsystems Inc., develops the technologies that power the global marketplace. Guided by a singular vision -- "The Network is the Computer" -- Sun drives network participation through shared innovation, community development and open source leadership.

Sun provides a diversity of software, systems, services, and microelectronics that power everything from consumer electronics, to developer tools and the world's most powerful datacenters. Our core brands include the Java technology platform, Solaris operating system, the MySQL database management system, StorageTek and the UltraSPARC processor.

We serve consumers and individual developers, alongside the largest global enterprises. Our network computing platforms are used by nearly every sector of society and industry, and power some of the world's best known search, social networking, entertainment, financial services, manufacturing, healthcare, retail, news, energy and engineering companies - broadened by one of the world's largest portfolio of software and service partners.

Every day, companies and governments around the world benefit from Sun's technology stewardship, via our work to create the standards that bridge the world's digital divide, to our solutions and business practices that offer higher performance with lower power, cooling, and space requirements. Sun invents products and services that save time and money for those seeking to use technology to create opportunities. Today more than ever: The Network is the Computer.


Employees: 33,423 worldwide.

Press Resources: sun.com/news

Investor Resources: sun.com/investors

Ranking: #184 on the Fortune 500 (2008)

Fiscal Year 2008 Revenues: $13.880 billion.

Locations: Sun conducts business in more than 100 countries around the globe.

History
Aerial photograph of the Sun headquarters campus in Santa Clara, California.
Sun in Markham, Ontario, Canada

The initial design for what became Sun's first Unix workstation, the Sun 1, was conceived by Andy Bechtolsheim when he was a graduate student at Stanford University in Palo Alto, California. He originally designed the SUN workstation for the Stanford University Network communications project as a personal CAD workstation. It was designed as a 3M computer: 1 MIPS, 1 Megabyte and 1 Megapixel. It was designed around the Motorola 68000 processor with an advanced Memory management unit (MMU) to support the Unix operating system with virtual memory support. He built the first ones from spare parts obtained from Stanford's Department of Computer Science and Silicon Valley supply houses.

On February 12, 1982 Vinod Khosla, Andy Bechtolsheim, and Scott McNealy, all Stanford graduate students, founded Sun Microsystems. Bill Joy of Berkeley, a primary developer of BSD, joined soon after and is counted as one of the original founders. The Sun name is derived from the initials of the Stanford University Network. Sun was profitable from its first quarter in July 1982.

Sun's initial public offering was in 1986 under the stock symbol SUNW, for Sun Workstations (later Sun Worldwide). The symbol was changed in 2007 to JAVA; Sun stated that the brand awareness associated with its Java platform better represented the company's current strategy.

Sun's logo, which features four interleaved copies of the word sun, was designed by professor Vaughan Pratt, also of Stanford University. The initial version of the logo had the sides oriented horizontally and vertically, but it was subsequently redesigned so as to appear to stand on one corner.

The first Sun workstations ran a Version 7 Unix System port by UniSoft on 68000 processor-based machines.

The "Bubble" and its aftermath

During the dot-com bubble, Sun experienced dramatic growth in revenue, profits, share price, and expenses. Some part of this was due to genuine expansion of demand for web-serving cycles, but another part was synthetic, fueled by venture capital-funded startups building out large, expensive Sun-centric server presences in the expectation of high traffic levels that never materialized. The share price in particular increased to a level that even the company's executives were hard-pressed to defend. In response to this business growth, Sun expanded aggressively in all areas: head-count, infrastructure, and office space.

The bursting of the bubble in 2001 was the start of a period of poor business performance for Sun. Sales dropped as the growth of online business failed to meet predictions. As online businesses closed and their assets were auctioned off, a large amount of high-end Sun hardware was available very cheaply. Much like Apple, Sun relied a great deal on hardware sales.

Multiple quarters of substantial losses and declining revenues have led to repeated rounds of layoffs, executive departures, and expense-reduction efforts. In December 2001 the share price dropped to the 1998 pre-bubble level of about one hundred dollars or so and then kept going, a rapid fall even by the standards of the high-tech sector at that time. The stock dipped below 10 dollars a year later, one-tenth of its 1990 value, then quickly bounced back to 20, where it has hovered ever since. In mid-2004, Sun ceased manufacturing operations at their Newark, California facility and consolidated all of the company's US-based manufacturing operations to their Hillsboro, Oregon facility, as part of continued cost-reduction efforts. In 2006 Sun closed the Newark campus completely and moved 2,300 staff to its other campuses in the area.

Many companies (like E-Trade and Google) chose to build Web applications based on large numbers of the less expensive PC-class x86-architecture servers running Linux, rather than a smaller number of high-end Sun servers. They reported benefits including substantially lower expenses (both acquisition and maintenance) and greater flexibility based on the use of open-source software. That trend is slowing and may be reversing,[citation needed] given (1) the throughput and efficiency of Sun's new horizontally-scaled systems (see below) and (2) the fact that both Sun's flagship Solaris operating system and its UltraSPARC T1 processor are now fully open-source.

Higher level telecoms control systems such as NMAS and OSS service predominantly use Sun equipment. This use is due mainly to the company basing its products around a mature and very stable version of the Unix operating system and the support service that Sun provides.

Present focus

In 2004, Sun canceled two major processor projects which emphasized high instruction level parallelism and operating frequency. Instead, the company chose to concentrate on processors optimized for multi-threading and multiprocessing, such as the UltraSPARC T1 processor (codenamed "Niagara"). The company also announced a collaboration with Fujitsu to use the Japanese company's processor chips in mid-range and high-end Sun servers. These servers were announced on 17 April 2007 as the M-Series, part of the SPARC Enterprise series.

In February 2005, Sun announced the Sun Grid, a grid computing deployment on which it offers utility computing services priced at $1 (US) per CPU/hour for processing and per GB/month for storage. This offering builds upon an existing 3,000-CPU server farm used for internal R&D for over 10 years, of which Sun markets as being able to achieve 97% utilization. In August 2005, the first commercial use of this grid was announced for financial risk simulations which was later launched as its first Software as a Service product.

In January 2005, Sun reported a net profit of $19 million for fiscal 2005 second quarter, for the first time in three years. This was followed by net loss of $9 million on GAAP basis for the third quarter 2005, as reported on April 14, 2005. In January 2007, Sun reported a net GAAP profit of $126 million on revenue of $3.337 billion for its fiscal second quarter. Shortly following that news, it was announced that Kohlberg Kravis Roberts (KKR) would invest $700 million in the company.

In recent years Sun's engineering work has become international, with substantial groups in Bangalore, Beijing, Dublin, Grenoble, Hamburg, Prague, St. Petersburg, Tel Aviv, Tokyo, and Trondheim.

In 2007-8, Sun posted revenue of $13.8 billion and has $2 billion in cash. First-quarter 2008 losses were $1.68 billion; revenue fell 7% to $2.99 billion. Sun’s stock lost 80% of its value Nov. 2007 to Nov. 2008, reducing the company’s market value to $3 billion. With falling sales to large corporate clients, Sun announced plans to lay off 5,000 to 6,000 workers, or 15-18% of its work force. It expects to save $700 million to $800 million a year as a result of the moves, while also taking up to $600 million in charges in the next 12 months.

A weekly summary of news about Sun and its products is posted to "System News for Sun Users", now in its 10th year.

Acquisitions

Sun server racks.
This list is incomplete; you can help by expanding it.
1987 - Trancept Systems, a high performance graphics hardware company
1987 - Centram Systems West, maker of networking software for PCs, Macs and Sun systems
1988 - Folio, Inc., developer of intelligent font scaling technology and the F3 font format
1992 - INTERACTIVE Systems Corporation, from Eastman Kodak Company
1994 - Thinking Machines Corporation hardware division
1996 - Lighthouse Design, Ltd.
1996 - Cray Business Systems Division, from Silicon Graphics
1996 - Integrated Micro Products, specializing in fault tolerant servers
1996 - Thinking Machines Corporation software division
February 1997 - LongView Technologies, LLC
August 1997 - Diba, a technology supplier for the Information Appliance industry
September 1997 - Chorus Systems, creators of ChorusOS
November 1997 - Encore Computer Corporation's storage business
1998 - RedCape Software
1998 - i-Planet , a small software company that produced the "Pony Espresso" mobile email client—most notable product of this acquisition was the later use of its name (sans hyphen) for the Sun-Netscape software alliance
July 1998 - NetDynamics - developers of the NetDynamics Application Server
1999 - German software company StarDivision and with it StarOffice, which was later released as open source under the name OpenOffice.org
1999 - MAXSTRAT Corporation, a network storage company located in Milpitas, CA specializing in Fibre Channel storage servers.
1999 - Forte, an enterprise software company specializing in integration solutions and developer of Forte 4GL and TeamWare
1999 - NetBeans, a newly formed business producing a modular IDE written in Java, based on a student project at Charles University in Prague.
July 2000 - Gridware, a software company whose products managed the distribution of large computing jobs across multiple computers
September 2000 - Cobalt Networks, an Internet appliance manufacturer
December 2000 - HighGround, with a suite of Web-based management solutions support wide range of storage technologies and applications
March 2002 - Clustra Systems
June 2002 - Afara Websystems, a company that develops next-generation SPARC processor-based technology
September 2002 - Pirus Networks, specializing in intelligent storage services
November 2002 - Terraspring, a pioneer in infrastructure automation software
June 2003 - Pixo, adds to the capabilities of the Sun Content Delivery Server
December 2003 - Waveset Technologies, an identity management solutions company
January 2004 - Nauticus Networks
February 2004 - Kealia, a startup founded by original Sun founder Andy Bechtolsheim, which had been focusing on high-performance AMD-based 64-bit servers
January 2005 - SevenSpace, a multi-platform managed services provider
May 2005 - Tarantella, Inc. (formerly known as Santa Cruz Operation (SCO)), for $25,000,000
June 2005 - SeeBeyond, SOA software company for $387m
August 2005 - StorageTek
February 2006 - Aduva, producer of software for Solaris and Linux patch management
October 2006 - Neogent
April 2007 - SavaJe, developer of the SavaJe OS, a Java OS for mobile phones
September 2007 - Cluster File Systems, Inc.
November 2007 - Vaau, provider of Enterprise Role Management and identity compliance solutions
February 2008 - MySQL AB, the company offering the popular open source database MySQL
February 2008 - Innotek GmbH, developer of the VirtualBox virtualization product
April 2008 - Montalvo Systems, failed x86 microprocessor startup acquired before first silicon

Hardware

For the first decade of Sun's history, the company was predominantly a vendor of technical workstations, competing successfully as a low-cost vendor during the Workstation Wars of the 1980s. It now has shifted its hardware product line to emphasize servers and storage.

Motorola-based systems

Sun originally used the Motorola 68k CPU family for the Sun-1 through Sun-3 computer series. The Sun-1 employed a 68000 CPU, the Sun-2 series, a 68010. The Sun-3 series was based on the 68020, with the later Sun-3x variant using the 68030.

SPARC-based systems
SPARCstation 1+

In 1987, the company began using SPARC, a processor architecture of its own design, in its computer systems, starting with the Sun-4 line. SPARC was initially a 32-bit architecture until the introduction of the SPARC V9 architecture in 1995, which added 64-bit extensions.

Sun has developed several generations of SPARC-based computer systems, including the SPARCstation, Ultra and Sun Blade series of workstations, and the SPARCserver, Netra, Enterprise and Sun Fire line of servers.

In the early 1990s the company began to extend its product line to include large-scale symmetric multiprocessing servers, starting with the four-processor SPARCserver 600MP. This was followed by the 8-processor SPARCserver 1000 and 20-processor SPARCcenter 2000, which were based on work done in conjunction with Xerox PARC. In the late 1990s this transformation was accelerated by the acquisition of Cray Business Systems Division from Silicon Graphics.[26] Their 32-bit, 64-processor Cray Superserver 6400, related to the SPARCcenter, led to the 64-bit Sun Enterprise 10000 high-end server (otherwise known as Starfire). More recently, Sun has also ventured into the blade server (high density rack-mounted systems) market.

In November 2005 Sun launched the UltraSPARC T1, notable for its ability to concurrently run 32 threads of execution on 8 processor cores. Its intent was to drive more efficient use of CPU resources, which is of particular importance in data centers, where there is an increasing need to reduce power and air conditioning demands, much of which comes from the heat generated by CPUs. The T1 was followed by the UltraSPARC T2, which extended the number of threads per core from 4 to 8, and T2 Plus, which added the ability to have multiple T2 processors in one system. Sun has open sourced the design specifications of both the T1 and T2 processors via the OpenSPARC project.

In April 2007, Sun released the SPARC Enterprise server products, jointly designed by Sun and Fujitsu and based on Fujitsu SPARC64 processors. The M-class SPARC Enterprise systems include high-end reliability and availability features.

x86-based systems

In the late 1980s, Sun also marketed an Intel 80386-based machine, the Sun386i; this was designed to be a hybrid system, running SunOS but at the same time supporting DOS applications. This only remained on the market for a brief period of time. A follow-up "486i" upgrade was announced but only a few prototype units were ever manufactured.

Sun's brief first foray into x86 systems ended in the early 1990s, as it decided to concentrate on SPARC and retire the last Motorola systems and 386i products, a move dubbed by McNealy as "all the wood behind one arrowhead". Even so, Sun kept its hand in the x86 world, as a release of Solaris for PC compatibles began shipping in 1993.

In 1997 Sun acquired Diba, Inc., followed later by the acquisition of Cobalt Networks in 2000, with the aim of building network appliances (single function computers meant for consumers). Sun also marketed a network computer (a term popularized and eventually trademarked by Oracle); the JavaStation was a diskless system designed to run Java applications.

Although none of these business initiatives were particularly successful, the Cobalt purchase gave Sun a toehold for its return to the x86 hardware market. In 2002, Sun introduced its first general purpose x86 system, the LX50, based in part on previous Cobalt system expertise. This was also Sun's first system announced to support Linux as well as Solaris.

In 2003, Sun announced a strategic alliance with AMD to produce x86/x64 servers based on AMD's Opteron processor; this was followed shortly by Sun's acquisition of Kealia, a startup founded by original Sun founder Andy Bechtolsheim, which had been focusing on high-performance AMD-based servers.

The following year, Sun launched the Opteron-based Sun Fire V20z and V40z servers, and the Java Workstation W1100z and W2100z workstations.

On September 12, 2005, Sun unveiled a new range of Opteron-based servers: the Sun Fire X2100, X4100 and X4200 servers. These were designed from scratch by the team led by Bechtolsheim to address heat and power consumption issues commonly faced in data centers. In July 2006, the Sun Fire X4500 and X4600 systems were introduced, extending what is now a line of x64 systems that support not only Solaris, but Linux and Microsoft Windows as well.

On January 22, 2007, Sun announced a broad strategic alliance with Intel. Intel now endorses Solaris as a mainstream operating system and as its mission critical UNIX OS for its Xeon processor-based systems, and also contributes engineering resources to OpenSolaris. Sun began using the Intel Xeon processor in its x64 server line, starting with the Sun Blade X6250 server module introduced in June 2007.

On May 05, 2008, AMD announced that its Operating System Research Center (OSRC) expanded its focus to include optimization to Sun's OpenSolaris and xVM virtualization products for AMD based processors.

Software

Although Sun was initially known as a hardware company, its software history began with its founding in 1982; co-founder Bill Joy was one of the leading Unix developers of the time, having already contributed the vi editor, the C shell, and significant work on the TCP/IP stack to the BSD Unix OS. Since then, Sun has developed and acquired other software, and become widely known for the Java programming language.

Sun is known for community-based and open-source licensing of its major technologies, and for its support of its products with other open source technologies. Sun offers GNOME-based desktop software called Java Desktop System (originally code-named "Madhatter"), first distributed as a Linux implementation but now offered as part of the Solaris operating system. It supports its Java Enterprise System (a middleware stack) on Linux. It has released the source code for Solaris under the open-source Common Development and Distribution License, via the OpenSolaris community. Sun's positioning includes a commitment to indemnify users of some software from intellectual property disputes concerning that software. It offers support services on a variety of pricing bases, including per-employee and per-socket.

A report prepared for the EU by UNU-MERIT stated that Sun is the largest corporate contributor to open source movements in the world. According to this report, Sun's open source contributions exceed the combined total of the next five largest commercial contributors.

Operating systems
Solaris

Sun is most well known for its Unix systems, which have a reputation for system stability and a consistent design philosophy.

Sun's first workstation shipped with UniSoft V7 Unix. Later in 1982 Sun began providing SunOS, a customized 4.1BSD Unix, as the operating system for its workstations.

In the late 1980s, AT&T tapped Sun to help them develop the next release of their branded UNIX, and in 1988 announced they would purchase up to a 20% stake in Sun. UNIX System V Release 4 (SVR4) was jointly developed by AT&T and Sun; this partnership triggered concern among Sun's competitors, many of whom banded together to form the Open Software Foundation (OSF). By the mid-1990s, the ensuing Unix wars had largely subsided, AT&T had sold off their Unix interests, and the relationship between the two companies was significantly reduced.

Sun used SVR4 as the foundation for Solaris 2, which became the successor to SunOS.

From 1992 Sun also sold INTERACTIVE UNIX, an operating system it acquired when it bought INTERACTIVE Systems Corporation from Eastman Kodak Company. This was a popular UNIX variant for the PC platform and a major competitor to market leader SCO UNIX. Sun's focus on INTERACTIVE UNIX diminished in favor of Solaris on both SPARC and x86 systems; it was dropped as a product in 2001.

In the past, Sun has offered a separate variant of Solaris called Trusted Solaris, which included augmented security features such as multilevel security and a least privilege access model. Solaris 10 included many of the same capabilities as Trusted Solaris when it was released in 2005; the Solaris 10 11/06 update included Solaris Trusted Extensions, which give it the remaining capabilities needed to make it the functional successor to Trusted Solaris.

Following several years of difficult competition and loss of server market share to competitors' Linux-based systems, Sun began to include Linux as part of its strategy in 2002. Sun supports both Red Hat Enterprise Linux and SUSE Linux Enterprise Server on its x64 systems; companies such as Canonical Ltd., Wind River Systems and MontaVista also support their versions of Linux on Sun's SPARC-based systems.

In 2004, Sun surprised the industry when, after having cultivated a reputation as one of Microsoft's most vocal antagonists, it entered into a joint relationship with them, resolving various legal entanglements between the two companies and receiving US$1.95 billion in settlement payments from them. Sun now supports Microsoft Windows on its x64 systems, and has announced other collaborative agreements with Microsoft, including plans to support each others' virtualization environments.

Java platform

The Java platform was developed at Sun in the early 1990s with the objective of allowing programs to function regardless of the device they were used on, sparking the slogan "Write once, run anywhere" (WORA). While this objective has not been entirely achieved (prompting the riposte "Write once, debug everywhere"), Java is regarded as being largely hardware- and operating system-independent.

Java was initially promoted as a platform for client-side applets running inside web browsers. Early examples of Java applications were the HotJava web browser and the HotJava Views suite. However, since then Java has been more successful on the server side of the Internet.

The platform consists of three major parts, the Java programming language, the Java Virtual Machine (JVM), and several Java Application Programming Interfaces (APIs). The design of the Java platform is controlled by the vendor and user community through the Java Community Process (JCP).

Java is an object-oriented programming language. Since its introduction in late 1995, it has become one of the world's most popular programming languages.

In order to allow programs written in the Java language to be run on virtually any device, Java programs are compiled to byte code, which can be executed by any JVM, regardless of the environment.

The Java APIs provide an extensive set of library routines. These APIs have evolved into the Standard Edition (Java SE), which provides basic infrastructure and GUI functionality; the Enterprise Edition (Java EE), aimed at large software companies implementing enterprise-class application servers; and the Micro Edition (Java ME), used to build software for devices with limited resources, such as mobile devices.

On November 13, 2006, Sun announced that it would be licensing its Java implementation under the GNU General Public License; they released their Java compiler and JVM at that time.

Office suite

In 1999, Sun acquired the German software company StarDivision and with it StarOffice, which it released as the office suite OpenOffice.org under both GNU LGPL and the SISSL (Sun Industry Standards Source License). OpenOffice.org supports Microsoft Office file formats, is available on many platforms (primarily Linux, Microsoft Windows, Mac OS X, and Solaris) and is widely used in the open source community.

The current StarOffice product is a closed-source product based on OpenOffice.org. The principal differences between StarOffice and OpenOffice.org are that StarOffice is supported by Sun, is available as either a single-user retail box kit or as per-user blocks of licensing for the enterprise, and includes a wider range of fonts and document templates and a commercial quality spellchecker. StarOffice also contains commercially licensed functions and add-ons; in OpenOffice.org these are either replaced by open-source or free variants, or are not present at all. Both packages have native support for the OpenDocument format.

Virtualization and datacenter automation software

VirtualBox, now owned by Sun Microsystems

In 2007, Sun announced the Sun xVM virtualization and datacenter automation product suite for commodity hardware. Sun also acquired VirtualBox in 2008. Earlier virtualization technologies from Sun like Dynamic System Domains and Dynamic Reconfiguration were specifically designed for high-end SPARC servers, and Logical Domains only supports the UltraSPARC T1/T2/T2 Plus server platforms. Sun also has the N1 provisioning software for datacenter automation.

On the client side, Sun offers virtual desktop solutions. Complete desktop environments and applications can be hosted in the datacenter, with users accessing these environments from a wide range of client devices, including Microsoft Windows PCs, Sun Ray virtual display clients, Apple Macintoshes, PDAs or any combination of supported devices. A variety of networks are supported, from LAN to WAN or the public Internet. A virtual desktop solution can be provided through Sun Ray Software, Sun Secure Global Desktop and Sun Virtual Desktop Infrastructure.

Database management systems

Sun acquired MySQL AB, the developer of the MySQL database in 2008. CEO Jonathan Schwartz mentioned in his blog that optimizing the performance of MySQL is one of the priorities of the acquisition. [66] In February 2008, Sun began to publish results of the MySQL performance optimization work. Sun is also a contributor to the PostgreSQL project. On the Java platform, Sun contributes to, ships, and offers support for JavaDB.

Other software

Sun offers a range of other software products for software development and infrastructure services. Many of these products were developed in house; others have come from a series of acquisitions, including Tarantella, Waveset Technologies,[40], SeeBeyond, and Vaau. Sun also acquired many of the Netscape non-browser software products as part a deal involving Netscape's merger with AOL. These software products were initially offered under the iPlanet brand; once the Sun-Netscape alliance ended, they were re-branded as Sun ONE (Sun Open Network Environment), and more recently as the Sun Java System.

Today, Sun's middleware stack is branded as the Java Enterprise System (or JES), and fulfills web and application serving, as well as communication, calendaring, directory, identity management and SOA/business integration roles. The software is available for download and use free of charge on systems running Solaris, Red Hat Enterprise Linux, HP-UX, and Windows, with support available optionally.

Sun has developed data center management software products, which include the Solaris Cluster high availability software, and a grid management package called Sun Grid Engine.

Sun also produces a suite of compilers and development tools under the Sun Studio brand, for building and developing Solaris and Linux applications.

Sun has recently entered the Software as a Service (SaaS) market with zembly, a social cloud based computing platform and Project, an open-source project hosting service.

Storage

Sun has long sold its own storage systems to complement its system offerings; it has also made several storage-related acquisitions. On June 2, 2005, Sun announced it would purchase Storage Technology Corporation (StorageTek) for US$4.1 billion in cash, or $37.00 per share, a deal completed in August 2005.

In 2006, Sun introduced the Sun StorageTek 5800 System, the world's first application-aware programmable storage solution. In 2008, Sun contributed the source code of the StorageTek 5800 System under the BSD license.

Sun announced the Sun Open Storage platform in 2008. Built with open and open source technologies, Sun hopes to remove vendor lock-in in the storage market.

Other well-known storage products include Sun Fire X4500 storage server and SAM-QFS filesystem and storage management software.

HPC solutions

With Sun Constellation System, Sun is increasing its focus in High-Performance Computing (HPC). Even before the introduction of the Sun Constellation System in 2007, Sun's products were already in use in many of the TOP500 systems and supercomputing centers:
Lustre - used by 7 of the top 10 supercomputers in 2008, as well as other industries that need scalable and high-performance storage: 6 major oil companies (including BP, Shell, and ExxonMobil), chip-design (including Synopsys and Sony), and the movie-industry (including Harry Potter and Spider-Man).
Sun Fire X4500 - used by high energy physics supercomputers to run dCache
Sun Grid Engine - a popular workload scheduler for clusters and compute farms
Sun Visualization System - allows users of the TeraGrid to remotely access the 3D rendering capabilities of the Maverick system at the University of Texas at Austin
Sun Modular Datacenter (Project Blackbox) - two Sun MD S20 units are used by the Stanford Linear Accelerator Center

The Sun HPC ClusterTools product is a set of MPI libraries and tools for running parallel jobs on Solaris HPC clusters. Beginning with version 7.0, Sun switched from its own implementation of MPI to Open MPI, and has started donating engineering resources to the Open MPI project.

Sun is a participant in the OpenMP language committee. Sun Studio compilers and tools natively implement the OpenMP specification for shared memory parallelization.

In 2006, Sun built the TSUBAME supercomputer, which was until June 2008 the fastest supercomputer in Asia. Sun built Ranger at the Texas Advanced Computing Center (TACC) in 2007. Ranger has a peak performance of over 500 TFLOPS, and is currently the 4th most powerful supercomputer on the TOP500 list.

Sun also has an OpenSolaris distribution that is optimized for HPC workloads. The distribution integrates many of Sun's HPC products and other commonly used 3rd-party solutions.

Sun Microsystems Inc.

Advanced Micro Devices, AMD - Processor

Advanced Micro Devices, Inc. (AMD) (NYSE: AMD) is an American multinational semiconductor company based in Sunnyvale, California, that develops computer processors and related technologies for commercial and consumer markets. Its main products include microprocessors, motherboard chipsets, embedded processors and graphics processors for servers, workstations and personal computers, and processor technologies for handheld devices, digital television, and game consoles.

AMD is the second-largest global supplier of microprocessors based on the x86 architecture after Intel Corporation, and the third-largest supplier of graphics processing units. It also owns 21 percent of Spansion, a supplier of non-volatile flash memory. In 2007, AMD ranked eleventh among semiconductor manufacturers in terms of revenue.


Corporate history

AMD headquarters in Sunnyvale.

AMD Markham, formerly ATI headquarters.

Advanced Micro Devices was founded on May 1, 1969, by a group of former executives from Fairchild Semiconductor, including Jerry Sanders, III, Ed Turney, John Carey, Sven Simonsen, Jack Gifford and three members from Gifford's team, Frank Botte, Jim Giles, and Larry Stenger. The company began as a producer of logic chips, then entered the RAM chip business in 1975. That same year, it introduced a reverse-engineered clone of the Intel 8080 microprocessor. During this period, AMD also designed and produced a series of bit-slice processor elements (Am2900, Am29116, Am293xx) which were used in various minicomputer designs.

During this time, AMD attempted to embrace the perceived shift towards RISC with their own AMD 29K processor, and they attempted to diversify into graphics and audio devices as well as EPROM memory. It had some success in the mid-80s with the AMD7910 and AMD7911 "World Chip" FSK modem, one of the first multistandard devices that covered both Bell and CCITT tones at up to 1200 baud half duplex or 300/300 full duplex. While the AMD 29K survived as an embedded processor and AMD spinoff Spansion continues to make industry leading flash memory, AMD was not as successful with its other endeavors. AMD decided to switch gears and concentrate solely on Intel-compatible microprocessors and flash memory. This put them in direct competition with Intel for x86 compatible processors and their flash memory secondary markets.

AMD announced a merger with ATI Technologies on July 24, 2006. AMD paid $4.3 billion in cash and 58 million shares of its stock for a total of US$5.4 billion. The merger completed on October 25, 2006 and ATI is now part of AMD.

It has been reported in December 2006 that AMD along with its main rival in the graphics industry nVidia, received subpoenas from the Justice Department regarding possible antitrust violations in the graphics card industry, including the act of fixing prices.

In October 2008, AMD stated that it is going to spin off their manufacturing operations in the form of a multibillion-dollar joint venture with Advanced Technology Investment Co., an investment company formed by the government of Abu Dhabi. The new venture is called Foundry Co. This will allow AMD to focus solely on chip design.

Processor market history

Early AMD 8080 Processor (AMD AM9080ADC / C8080A), 1977

IBM PC and the x86 architecture
Am286, Am386, Am486, and Am5x86

In February 1982, AMD signed a contract with Intel, becoming a licensed second-source manufacturer of 8086 and 8088 processors. IBM wanted to use the Intel 8088 in its IBM PC, but IBM's policy at the time was to require at least two sources for its chips. AMD later produced the Am286 under the same arrangement, but Intel canceled the agreement in 1986 and refused to convey technical details of the i386 part. AMD challenged Intel's decision to cancel the agreement and won in arbitration, but Intel disputed this decision. A long legal dispute followed, ending in 1994 when the Supreme Court of California sided with AMD. Subsequent legal disputes centered on whether AMD had legal rights to use derivatives of Intel's microcode. In the face of uncertainty, AMD was forced to develop "clean room" versions of Intel code.

In 1991, AMD released the Am386, its clone of the Intel 386 processor. It took less than a year for the company to sell a million units. Later, the Am486 was used by a number of large original equipment manufacturers, including Compaq, and proved popular. Another Am486-based product, the Am5x86, continued AMD's success as a low-price alternative. However, as product cycles shortened in the PC industry, the process of reverse engineering Intel's products became an ever less viable strategy for AMD.

K5, K6 and Athlon

AMD's first in-house x86 processor was the K5 which was launched in 1996. The "K" was a reference to "Kryptonite", which from comic book lore, was the only substance that could harm Superman, with a clear reference to Intel, which dominated in the market at the time, as "Superman".

In 1996, AMD purchased NexGen specifically for the rights to their Nx series of x86-compatible processors. AMD gave the NexGen design team their own building, left them alone, and gave them time and money to rework the Nx686. The result was the K6 processor, introduced in 1997.

The K7 was AMD's seventh generation x86 processor, making its debut on June 23, 1999, under the brand name Athlon. On October 9, 2001 the Athlon XP was released, followed by the Athlon XP with 512KB L2 Cache on February 10, 2003.

Athlon 64, Opteron and Phenom

Quad-core "Barcelona" die-shot.
Main articles: Athlon 64, Opteron, and Phenom (processor)

The K8 was a major revision of the K7 architecture, with the most notable features being the addition of a 64-bit extension to the x86 instruction set (officially called AMD64), the incorporation of an on-chip memory controller, and the implementation of an extremely high performance point-to-point interconnect called HyperTransport, as part of the Direct Connect Architecture. The technology was initially launched as the Opteron server-oriented processor. Shortly thereafter it was incorporated into a product for desktop PCs, branded Athlon 64.

AMD released the first dual core Opteron, an x86-based server CPU, on April 21, 2005. The first desktop-based dual core processor family — the Athlon 64 X2 — came a month later. In early May 2007, AMD had abandoned the string "64" in its dual-core desktop product branding, becoming Athlon X2, downplaying the significance of 64-bit computing in its processors while upcoming updates involves some of the improvements to the microarchitecture, and a shift of target market from mainstream desktop systems to value dual-core desktop systems. AMD has also started to release dual-core Sempron processors in early 2008 exclusively in China, branded as Sempron 2000 series, with lower HyperTransport speed and smaller L2 cache, thus the firm completes its dual-core product portfolio for each market segment.

The latest AMD microprocessor architecture, known as K10, became the successor to the K8 microarchitecture. The first processors released on this architecture were introduced on September 10, 2007 consisting of nine quad-core Third Generation Opteron processors. This was followed by the Phenom processor for desktop. K10 processors will come in dual, triple-core, and quad-core versions with all cores on one single die.

Fusion
Main articles: AMD Fusion, Bulldozer (processor), and Bobcat (processor) This section contains information about scheduled or expected future computer chips.
It may contain preliminary or speculative information, and may not reflect the final specification of the product.

After the merger between AMD and ATI, an initiative codenamed Fusion was announced that merges a CPU and GPU on one chip, including a minimum 16 lane PCI Express link to accommodate external PCI Express peripherals, thereby eliminating the requirement of a northbridge chip completely from the motherboard. AMD will move to a modular design methodology named "M-SPACE", where two new processor cores, codenamed "Bulldozer" and "Bobcat" will be released in the 2009 timeframe.

While very little preliminary information exists even in AMD's Technology Analyst Day 2007, both cores are to be built from the ground up. The Bulldozer core focused on 10 watt to 100 watt products, with optimizations for performance-per-watt ratios and HPC applications and includes newly announced SSE5 instructions, while the Bobcat core will focus on 1 watt to 10 watt products, given that the core is a simplified x86 core to reduce power draw. Both of the cores will be able to incorporate full DirectX compatible GPU core(s) under the Fusion label, or as standalone products as a general purpose CPU.

Other platforms and technologies

AMD chipsets

Before the launch of Athlon 64 processors in 2003, AMD designed chipsets for their processors spanning the K6 and K7 processor generations. The chipsets include the AMD-640, AMD-751 and the AMD-761 chipsets. The situation changed in 2003 with the release of Athlon 64 processors, and AMD chose not to further design its own chipsets for its desktop processors while opening the desktop platform to allow other firms to design chipsets. This is the "Open Platform Initiative". The initiative was proven to be a success, with many firms such as Nvidia, ATI, VIA and SiS developing their own chipset for Athlon 64 processors and later Athlon 64 X2 and Athlon 64 FX processors, including the Quad FX platform chipset from Nvidia.

The initiative went further with the release of Opteron server processors as AMD stopped the design of server chipsets in 2004 after releasing the AMD-8111 chipset, and again opened the server platform for firms to develop chipsets for Opteron processors. As of today, Nvidia and Broadcom are the sole designing firms of server chipsets for Opteron processors.

As the company completed the acquisition of ATI Technologies in 2006, the firm gained the ATI design team for chipsets which previously designed the Radeon Xpress 200 and the Radeon Xpress 3200 chipsets. AMD then renamed the chipsets for AMD processors under AMD branding (for instance, the CrossFire Xpress 3200 chipset was renamed as AMD 580X CrossFire chipset). In February 2007, AMD announced the first AMD-branded chipset since 2004 with the release of the AMD 690G chipset (previously under the development codename RS690), targeted at mainstream IGP computing. It was the industry's first to implement a HDMI 1.2 port on motherboards, shipping for more than a million units. While ATI had aimed at releasing an Intel IGP chipset, the plan was scrapped and the inventories of Radeon Xpress 1250 (codenamed RS600, sold under ATI brand) was sold to two OEMs, Abit and AsRock. Although AMD states the firm will still produce Intel chipsets, Intel had not granted the license of 1333 MHz FSB to ATI. Considering the rivalry between AMD and Intel, AMD is less likely to release more Intel chipset designs in the foreseeable future.

On November 15, 2007, AMD has announced a new chipset series portfolio, the AMD 7-Series chipsets, covering from enthusiast multi-graphics segment to value IGP segment, to replace the AMD 480/570/580 chipsets and AMD 690 series chipsets. Marking AMD's first enthusiast multi-graphics chipset. Discrete graphics chipsets were launched on November 15, 2007 as part of the codenamed Spider desktop platform, and IGP chipsets were launched at a later time in Spring 2008 as part of the codenamed Cartwheel platform.

AMD will also return to the server chipsets market with the next-generation AMD 800S series server chipsets, scheduled to be released in 2009 timeframe.

AMD Live!

AMD LIVE! is a platform marketing initiative focusing the consumer electronics segment, with a recently announced Active TV initiative for streaming Internet videos from web video services such as YouTube, into AMD Live! PC as well as connected digital TVs, together with a scheme for an ecosystem of certified peripherals for the ease of customers to identify peripherals for AMD Live! systems for digital home experience, called "AMD Live! Ready".

AMD Quad FX platform

The AMD Quad FX platform, being an extreme enthusiast platform, allows two processors to connect through HyperTransport, which is a similar setup to dual-processor (2P) servers, excluding the use of buffered memory/registered memory DIMM modules, and a server motherboard, the current setup includes two Athlon 64 FX FX-70 series processors and a special motherboard. AMD pushed the platform for the surging demands for what AMD calls "megatasking" for true enthusiasts, the ability to do more tasks on one single system. The platform refreshes with the introduction of Phenom FX processors and the next-generation RD790 chipset, codenamed "FASN8".

Commercial platform

The first AMD server/workstation platform after ATI acquisition is scheduled to be released on 2009 timeframe. Codenamed Fiorano, AMD's first multi-processor server platform after ATI acquisition consists of AMD SR5690 + SP5100 server chipsets, supporting 45 nm, codenamed Shanghai Socket F+ processors and registered DDR2 memory. Future update include the Maranello platform supporting 45 nm, codenamed Istanbul, Socket G34 processors with DDR3 memory. On single-processor platform, the codenamed Catalunya platform consists of codenamed Suzuka 45 nm quad-core processor with AMD SR5580 + SP5100 chipset and DDR3 support.

AMD's x86 virtualization extension to the 64-bit x86 architecture is named AMD Virtualization, also known by the abbreviation AMD-V, and is sometimes referred to by the code name "Pacifica". AMD processors using Socket AM2, Socket S1, and Socket F include AMD Virtualization support. AMD Virtualization is also supported by release two (8200, 2200 and 1200 series) of the Opteron processors. The third generation (8300 and 2300 series) of Opteron processors will see an update in virtualization technology, specifically the Rapid Virtualization Indexing (also known by the development name Nested Page Tables), alongside the Tagged TLB and Device Exclusion Vector (DEV).

AMD also promotes the "AMD I/O Virtualization Technology" (also known as IOMMU) for I/O virtualization. The AMD IOMMU specification has been updated to version 1.2. The specification describes the use of a HyperTransport architecture.

AMD's commercial initiatives include the following:
AMD Trinity, provides support for virtualization, security and management. Key features include AMD-V technology, codenamed Presidio trusted computing platform technology, I/O Virtualization and Open Management Partition.
AMD Raiden, future clients similar to the Jack PC to be connected through network to a blade server for central management, to reduce client form factor sizes with AMD Trinity features.
Torrenza, coprocessors support through interconnects such as HyperTransport as PCI Express (though more focus was at HyperTransport enabled coprocessors), also opening processor socket architecture to other manufacturers, Sun and IBM are among the supporting consortium, with rumoured POWER7 processors would be socket-compatible to future Opteron processors. The move made rival Intel responded with the open of Front Side Bus (FSB) architecture as well as Geneseo, a collaboration project with IBM for coprocessors connected through PCI Express. Note that AMD positioned Torrenza for commercial segment, whilst Intel positioned Geneseo for all segments including consumer desktop segments[citation needed].
Various certified systems programs and platforms: AMD Commercial Stable Image Platform (CSIP), together with AMD Validated Server program, AMD True Server Solutions, AMD Thermally Tested Barebones Platforms and AMD Validated Server Program, providing certified systems for business from AMD.

Desktop platforms

Starting in 2007, AMD, following Intel, began using codenames for its desktop platforms such as Spider. The platforms, unlike Intel's approach, will refresh every year, putting focus on platform specialization. The platform includes components as AMD processors, chipsets, ATI graphics and other features, but continued to the open platform approach, and welcome components from other vendors such as VIA, SiS, and Nvidia, as well as wireless product vendors.

Updates to the platform includes the implemtation of IOMMU I/O Virtualization with 45 nm generation of processors, and the AMD 800 chipset series in 2009.

Embedded systems
Alchemy (processor) and Geode (processor)

In February 2002, AMD acquired Alchemy Semiconductor and continued its line of processor in MIPS architecture processors, targets the hand-held and Portable media player markets. On June 13, 2006, AMD officially announced that the Alchemy processor line was transferred to Raza Microelectronics Inc.

In August 2003, AMD also purchased the Geode business which was originally the Cyrix MediaGX from National Semiconductor to augment its existing line of embedded x86 processor products. During the second quarter of 2004, it launched new low-power Geode NX processors based on the K7 Thoroughbred architecture with speeds of fanless processors 667 MHz and 1 GHz, and 1.4 GHz processor with fan, of TDP 25 W. This technology is used in a variety of embedded systems (Casino slot machines and customer kiosks for instance), several UMPC designs in Asia markets, as well as the OLPC XO-1 computer, an inexpensive laptop computer intended to be distributed to children in developing countries around the world.

For the past couple of years AMD has been introducing 64-bit processors into its embedded product line starting with the AMD Opteron processor. Leveraging the high throughput enabled through HyperTransport and the Direct Connect Architecture these server class processors have been targeted at high end telecom and storage applications. In 2006 AMD added the AMD Athlon, AMD Turion and Mobile AMD Sempron processors to its embedded product line. Leveraging the same 64-bit instruction set and Direct Connect Architecture as the AMD Opteron but at lower power levels and in smaller footprint packages[citation needed], these processors were well suited to a variety of traditional embedded applications. Throughout 2007 and into 2008 AMD has continued to add both single-core Mobile AMD Sempron and AMD Athlon processors and dual-core AMD Athlon X2 and AMD Turion processors to its embedded product line and now offers embedded 64-bit solutions starting with 8W TDP Mobile AMD Sempron and AMD Athlon processors for fan-less designs up to multi-processor systems leveraging multi-core AMD Opteron processors all supporting longer than standard availability.

In April 2007, AMD announced the release of the M690T integrated graphics chipset for embedded designs. This enabled AMD to offer complete processor and chipset solutions targeted at embedded applications requiring high performance 3D and video such as emerging digital signage, kiosk and Point of Sale applications. The M690T was followed by the M690E specifically for embedded applications which removed the TV output, which required Macrovision licensing for OEMs, and enabled native support for dual TMDS outputs, enabling dual independent DVI interfaces.

Flash technology
Spansion

While less visible to the general public than its CPU business, AMD is also a global leader in flash memory. In 1993, AMD established a 50-50 partnership with Fujitsu called FASL, and merged into a new company called FASL LLC in 2003. The joint venture firm went public under ticker symbol SPSN in December 2005, with AMD shares drop to 37%.

AMD no longer directly participates in the Flash memory devices market now as AMD entered into a non-competition agreement, as of December 21, 2005, with Fujitsu and Spansion, pursuant to which it agreed not to directly or indirectly engage in a business that manufactures or supplies standalone semiconductor devices (including single chip, multiple chip or system devices) containing only Flash memory.

Mobile platforms

AMD mobile platform
AMD started a platform in 2003 aimed at mobile computing, but, with fewer advertisements and promotional schemes, very little was known about the platform. The platform used mobile Athlon 64 or mobile Sempron processors.

As part of the "Better by design" initiative, the open mobile platform, announced February 2007 with announcement of general availability in May 2007, comes together with 65 nm fabrication process Turion 64 X2, and consists of three major components: an AMD processor, graphics from either Nvidia or ATI Technologies which also includes integrated graphics (IGP), and wireless connectivity solutions from Atheros, Broadcom, Marvell, Qualcomm or Realtek.

The Puma platform and Turion Ultra processor was released on June 4, 2008. In the future, AMD plans quad-core processors with 3D graphics capabilities (Fusion) to be launched in 2009 as the Eagle platform.


Other initiatives
50x15, digital inclusion, with targeted 50% of world population to be connected through Internet via affordable computers by the year of 2015.
The Green Grid,[24] founded by AMD together with other founders, such as IBM, Sun and Microsoft, to seek lower power consumption for grids. Intel was notably absent from the consortium when it was founded, and finally joined in early 2007.
Codenamed SIMFIRE interoperability testing tool for the Desktop and mobile Architecture for System Hardware (DASH) open architecture.

Software
Extensions for software parallelism (xSP), aimed at speeding up programs to enable multi-threaded and multi-core processing, announced in Technology Analyst Day 2007. One of the initiative being discussed since August 2007 is the Light Weight Profiling (LWP), providing internal hardware monitor with runtimes, to observe information about executing process and help the re-design of software to be optimized with multi-core and even multi-threaded programs. Another one is the extension of Streaming SIMD Extension (SSE) instruction set, the SSE5.

Technologies from ATI

After the takeover of ATI, AMD restructured some of the product lineups from both companies. Some products were being rebranded under the AMD brand, including the Imageon for mobile phones and handheld devices, the Xilleon for consumer electronics (digital TV sets), ATI Xpress chipsets (to AMD chipsets) for AMD processors platform and GPGPU computing line-up FireStream, previously known as AMD Stream Processor. Some others retained the use of ATI branding, including the Radeon line of graphics, and chipsets for Intel processors.

Production and fabrication

AMD produces their own processors in wholly owned semiconductor Fabrication Plants, called "FABs". AMD uses a "FAB x" naming convention for their production facilities, where "x" is the number of years that have passed between the founding of AMD and the date the FAB opened.

At their Fabrication facilities, AMD utilizes a system called Automated Precision Manufacturing (APM). APM is a collection of manufacturing technologies AMD has developed over their history (many of which AMD holds patents for), which are designed to enhance the microprocessor production process, primarily in terms of yield. Much of APM is related to removing the "human equation" from the manufacturing process by isolating in-process wafers in containers that are only exposed to clean room facilities. AMD claims that the technologies that combine to make APM are unique to the industry and make it the foremost semiconductor manufacturer in the world - a fact which is lent some credence by their current agreement with Chartered Semiconductor Manufacturing based in Singapore.

AMD currently has a production agreement with foundry Chartered Semiconductor Manufacturing which allows Chartered access to AMD Automated Precision Manufacturing (APM) process technology, in exchange for which Chartered will act as extra production capacity for AMD.

Through the acquisition of ATI, AMD also has manufacturing agreements with TSMC to produce ATI's lines of graphics and chipset processors. It is currently unclear how much of ATI's manufacturing needs will be moved to AMD's own fabs and how much will remain outsourced to other foundry companies, but AMD has announced plans for future processors to be outsourced to TSMC, while coincidently TSMC had announced it had received orders to fabricate x86 processors.

AMD Saxony in Dresden, Germany is the major wafer production site.

AMD's main microprocessor manufacturing and design facilities are located in Dresden, Germany. Additionally, highly integrated microprocessors are manufactured in Taiwan made by third-party manufacturers under strict license from AMD. Between 2003 and 2005, they constructed a second manufacturing plant (300 mm 90 nm process SOI) in the same complex in order to increase the number of chips they can produce, thus becoming more competitive with Intel. The new plant has been named "Fab 36", in recognition of AMD's 36 years of operation, and is expected to reach full production in mid-2007. AMD recently announced that they have just completed the conversion of Fab 36 from 90 nm to 65 nm and have now shifted their focus to the 45 nm conversion.

AMD has planned expansions in their production capacity. In addition to the completion of Fab 36 in Dresden, AMD is planning to upgrade Fab 30 (adjacent to Fab 36) in Dresden from 200 mm 90 nm process SOI to a 300 mm 65 nm process SOI facility and rename it Fab 38. Originally, Fab 30 was supposed to begin 65 nm production in late 2007 but AMD recently announced they would slow down the upgrade to reduce capital expenditures.

Packaging and testing facilities for its microprocessor products are located in Singapore, Malaysia and China.

Furthermore, AMD announced plans to open a new $3.2 billion facility at the Luther Forest Technology Campus across the towns of Malta and Stillwater in Saratoga County, New York. This new Fab 4x will likely produce 300 mm 32 nm process SOI production, with construction taking place from 2009 to 2010. Some speculation exists as to whether this facility will use high-K/metal gate technology that AMD obtained from IBM.

AMD has also invested $3billion to build a chip fabrication plant in India. Currently, AMD is manufacturing chips in India as a result of their partnership with SemIndia, a group of investors aiming at building a wafer fab, as well as assembly and test operation centers. "AMD ponders over new chip plant in India"

In June 2006, Chartered Semiconductor began shipments of manufactured AMD microprocessors, many of which are shipped from Singapore to Taiwanese and Chinese OEM/ODM manufacturing companies that build computers for companies like Lenovo and Dell.

AMD maintains major design facilities in Fort Collins, CO, Sunnyvale, CA, Austin, TX, Boxborough, MA and Bangalore, India. With the acquisition of ATI Technologies, the company gained ownership over major design facilities in Markham, ON and Santa Clara, CA.

Corporate affairs

Partnerships

AMD utilizes strategic industry partnerships to further its business interests as well as to tackle Intel's dominance and resources. Notably Nvidia's nForce2 chipset generated substantial revenues for Nvidia as a popular enthusiast part.

A partnership between AMD and Alpha Processor Inc. developed HyperTransport, a point-to-point interconnect standard which was turned over to an industry standards body for finalization. It is now used in modern AMD processor compatible motherboards.

AMD also formed a strategic partnership with IBM, under which AMD gained silicon on insulator (SOI) manufacturing technology, and detailed advice on 90 nm implementation, the partnership was announced by AMD to be extended to 2011 for 32 nm and 22 nm fabrication related technologies.[30] Further, AMD is loosely partnered with end-user companies such as HP, Compaq, ASUS, Alienware, Acer, Evesham Technology, Dell and several others to facilitate processor distribution and sales.

On May 18, 2006, Dell announced that it would roll out new servers based on AMD's Opteron chips by years end, thus ending an exclusive relationship with Intel. Dell also began offering AMD Athlon X2 chips in their desktop line-up in September 2006.

AMD is also a sponsor of the Scuderia Ferrari Marlboro F1 Team since 2002 and the Discovery Channel Pro Cycling Team since 2004.

Litigation with Intel

AMD has a long history of litigation with former partner and x86 creator Intel.
In 1986 Intel broke an agreement it had with AMD to allow them to produce Intel's micro-chips for IBM; AMD filed for arbitration in 1987 and the arbitrator decided in AMD's favor in 1992. Intel disputed this, and the case ended up in the Supreme Court of California. In 1994, that court upheld the arbitrator's decision and awarded damages for breach of contract.
In 1990, Intel brought a copyright infringement action alleging illegal use of its 287 microcode. The case ended in 1994 with a jury finding for AMD and its right to use Intel's microcode in its microprocessors through the 486 generation.
In 1997, Intel filed suit against AMD and Cyrix Corp. for misuse of the term MMX. AMD and Intel settled, with AMD acknowledging MMX as a trademark owned by Intel, and with Intel granting AMD rights to market the AMD K6 MMX processor.
In 2005, following an investigation, the Japan Federal Trade Commission found Intel guilty on a number of violations. On June 27, 2005, AMD won an antitrust suit against Intel in Japan, and on the same day, AMD filed a broad antitrust complaint against Intel in the U.S. Federal District Court in Delaware. The complaint alleges systematic use of secret rebates, special discounts, threats, and other means used by Intel to lock AMD processors out of the global market. Since the start of this action, The Court has issued subpoenas to major computer manufacturers including Acer, Dell, Lenovo, HP and Toshiba.

Events and publications

Although AMD frequently refuses to provide information about upcoming products and plans, it does hold annual Technology Analyst Days (often shortened to "Analyst Day") to reveal and explain key future technologies, and to present official technology roadmaps. The event held in mid-year is referred to as "Technology Analyst Day", with its main focus on upcoming technologies and trends. The end-of-year event is referred to as "Financial Analyst Day" and focuses on the financial performance of the company through the previous year.

In addition to these events, AMD also publishes printed media. Publications include the AMD Accelerate and the discontinued AMDEdge. The AMD Accelerate magazine, originally published through Ziff Davis Media, focuses on SME and business applications, while AMD Edge focused on overall technologies from AMD. Since Ziff Davis Media filed for Chapter 11 bankruptcy protection, the AMD Accelerate magazine has been published through IDG. AMD also has electronic newsletters to promote its server-oriented Opteron processors and related business solutions.

Advanced Micro Devices

Welcome to Intel

Intel Corporation is the world's largest semiconductor company and the inventor of the x86 series of microprocessors, the processors found in most personal computers. Founded on July 18, 1968 as Integrated Electronics Corporation and based in Santa Clara, California, USA, Intel also makes motherboard chipsets, network cards and ICs, flash memory, graphic chips, embedded processors, and other devices related to communications and computing. Founded by semiconductor pioneers Robert Noyce and Gordon Moore, and widely associated with the executive leadership and vision of Andrew Grove, Intel combines advanced chip design capability with a leading-edge manufacturing capability. Originally known primarily to engineers and technologists, Intel's successful "Intel Inside" advertising campaign of the 1990s made it and its Pentium processor household names.

Intel was an early developer of SRAM and DRAM memory chips, and this represented the majority of its business until the early 1980s. While Intel created the first commercial microprocessor chip in 1971, it was not until the success of the personal computer (PC) that this became their primary business. During the 1990s, Intel invested heavily in new microprocessor designs fostering the rapid growth of the PC industry. During this period Intel became the dominant supplier of microprocessors for PCs, and was known for aggressive and sometimes controversial tactics in defense of its market position, as well as a struggle with Microsoft for control over the direction of the PC industry. The 2007 rankings of the world's 100 most powerful brands published by Millward Brown Optimor showed the company's brand value falling 10 places – from number 15 to number 25.

In addition to its work in semiconductors, Intel has begun research in electrical transmission and generation.

Corporate history
Intel headquarters in Santa Clara

Intel was founded in 1968 by Gordon E. Moore (a chemist and physicist) and Robert Noyce (a physicist and co-inventor of the integrated circuit) when they left Fairchild Semiconductor. A number of other Fairchild employees also went on to participate in other Silicon Valley companies. Intel's third employee was Andy Grove, a chemical engineer, who ran the company through much of the 1980s and the high-growth 1990s. Grove is now remembered as the company's key business and strategic leader. By the end of the 1990s, Intel was one of the largest and most successful businesses in the world.

Origin of the name

At its founding, Gordon Moore and Robert Noyce wanted to name their new company "Moore Noyce". The name, however, sounded remarkably similar to "more noise" — an ill-suited name for an electronics company, since noise is typically associated with bad interference. They then used the name NM Electronics for almost a year, before deciding to call their company INTegrated ELectronics or "Intel" for short. However, Intel was already trademarked by a hotel chain, so they had to buy the rights for that name at the beginning.

Company's evolution

Intel has grown through several distinct phases. At its founding, Intel was distinguished simply by its ability to make semiconductors, and its primary products were static random access memory (SRAM) chips. Intel's business grew during the 1970s as it expanded and improved its manufacturing processes and produced a wider range of products, still dominated by various memory devices.

While Intel created the first microprocessor (Intel 4004) in 1971 and one of the first microcomputers in 1972, by the early 1980s its business was dominated by dynamic random access memory chips. However, increased competition from Japanese semiconductor manufacturers had, by 1983, dramatically reduced the profitability of this market, and the sudden success of the IBM personal computer convinced then-CEO Grove to shift the company's focus to microprocessors, and to change fundamental aspects of that business model. By the end of the 1980s this decision had proven successful, and Intel embarked on a 10-year period of unprecedented growth as the primary (and most profitable) hardware supplier to the PC industry.

After 2000, growth in demand for high-end microprocessors slowed and competitors garnered significant market share, initially in low-end and mid-range processors but ultimately across the product range, and Intel's dominant position was reduced. In the early 2000s then-CEO Craig Barrett attempted to diversify the company's business beyond semiconductors, but few of these activities were ultimately successful.

In 2005, CEO Paul Otellini reorganized the company to refocus its core processor and chipset business on platforms (enterprise, digital home, digital health, and mobility) which led to the hiring of over 20,000 new employees. In September 2006 due to falling profits, the company announced a restructuring that resulted in layoffs of 10,500 employees or about 10 percent of its workforce by July 2006. Its research lab located at Cambridge University was closed at the end of 2006.

Sale of XScale processor business

On June 27, 2006, the sale of Intel's XScale assets was announced. Intel agreed to sell the XScale processor business to Marvell Technology Group for an estimated $600 million in cash and the assumption of unspecified liabilities. The move is intended to permit Intel to focus its resources on its core x86 and server businesses. The acquisition was completed on November 9, 2006.

Market history

SRAMS and the microprocessor

The company's first products were shift register memory and random-access memory integrated circuits, and Intel grew to be a leader in the fiercely competitive DRAM, SRAM, and ROM markets throughout the 1970s. Concurrently, Intel engineers Marcian Hoff, Federico Faggin, Stanley Mazor and Masatoshi Shima invented the first microprocessor. Originally developed for the Japanese company Busicom to replace a number of ASICs in a calculator already produced by Busicom, the Intel 4004 was introduced to the mass market on November 15, 1971, though the microprocessor did not become the core of Intel's business until the mid-1980s. (Note: Intel is usually given credit with Texas Instruments for the almost-simultaneous invention of the microprocessor.)

From DRAM to microprocessors

In 1983, at the dawn of the personal computer era, Intel's profits came under increased pressure from Japanese memory-chip manufacturers, and then-President Andy Grove drove the company into a focus on microprocessors. Grove described this transition in the book Only the Paranoid Survive. A key element of his plan was the notion, then considered radical, of becoming the single source for successors to the popular 8086 microprocessor.

Until then, manufacture of complex integrated circuits was not reliable enough for customers to depend on a single supplier, but Grove began producing processors in three geographically distinct factories, and ceased licensing the chip designs to competitors such as Zilog and AMD. When the PC industry boomed in the late 1980s and 1990s, Intel was one of the primary beneficiaries.

Intel, x86 processors, and the IBM PC

The integrated circuit from an Intel 8742, an 8-bit microcontroller that includes a CPU running at 12 MHz, 128 bytes of RAM, 2048 bytes of EPROM, and I/O in the same chip.

Despite the ultimate importance of the microprocessor, the 4004 and its successors the 8008 and the 8080 were never major revenue contributors at Intel. As the next processor, the 8086 (and its variant the 8088) was completed in 1978, Intel embarked on a major marketing and sales campaign for that chip nicknamed "Operation Crush", and intended to win as many customers for the processor as possible. One design win was the newly-created IBM PC division, though the importance of this was not fully realized at the time.

IBM introduced its personal computer in 1981, and it was rapidly successful. In 1982, Intel created the 80286 microprocessor, which, two years later, was used in the IBM PC/AT. Compaq, the first IBM PC "clone" manufacturer, produced a desktop system based on the faster 80286 processor in 1985 and in 1986 quickly followed with the first 80386-based system, beating IBM and establishing a competitive market for PC-compatible systems and setting up Intel as a key component supplier.

In 1975 the company had started a project to develop a highly-advanced 32-bit microprocessor, finally released in 1981 as the Intel iAPX 432. The project was too ambitious and the processor was never able to meet its performance objectives, and it failed in the marketplace. Intel extended the x86 architecture to 32 bits instead.

386 microprocessor

During this period Andrew Grove dramatically redirected the company, closing much of its DRAM business and directing resources to the microprocessor business. Of perhaps greater importance was his decision to "single-source" the 386 microprocessor. Prior to this, microprocessor manufacturing was in its infancy, and manufacturing problems frequently reduced or stopped production, interrupting supplies to customers. To mitigate this risk, these customers typically insisted that multiple manufacturers produce chips they could use to ensure a consistent supply. The 8080 and 8086-series microprocessors were produced by several companies, notably Zilog and AMD. Grove made the decision not to license the 386 design to other manufacturers, instead producing it in three geographically distinct factories in Santa Clara, California; Hillsboro, Oregon; and the Phoenix, Arizona suburb of Chandler; and convincing customers that this would ensure consistent delivery. As the success of Compaq's Deskpro 386 established the 386 as the dominant CPU choice, Intel achieved a position of near-exclusive dominance as its supplier. Profits from this funded rapid development of both higher-performance chip designs and higher-performance manufacturing capabilities, propelling Intel to a position of unquestioned leadership by the early 1990s.

486, Pentium, and Itanium

Intel introduced the 486 microprocessor in 1989, and in 1990 formally established a second design team, designing the processors code-named "P5" and "P6" in parallel and committing to a major new processor every two years, versus the four or more years such designs had previously taken. The P5 was earlier known as "Operation Bicycle" referring to the cycles of the processor. The P5 was introduced in 1993 as the Intel Pentium, substituting a trademarked name for the former part number (numbers, like 486, cannot be trademarked). The P6 followed in 1995 as the Pentium Pro and improved into the Pentium II in 1997. New architectures were developed alternately in Santa Clara, California and Hillsboro, Oregon.

The Santa Clara design team embarked in 1993 on a successor to the x86 architecture, codenamed "P7". The first attempt was dropped a year later, but quickly revived in a cooperative program with Hewlett-Packard engineers, though Intel soon took over primary design responsibility. The resulting implementation of the IA-64 64-bit architecture was the Itanium, finally introduced in June 2001. The Itanium's performance running legacy x86 code did not achieve expectations, and it failed to effectively compete with 64-bit extensions to the original x86 architecture, first from AMD (the AMD64), then from Intel itself (the Intel 64 architecture, formerly known as EM64T). As of November 2007, Intel continues to develop and deploy the Itanium.

The Hillsboro team designed the Willamette processor (code-named P67 and P68) which was marketed as the Pentium 4, and later developed the 64-bit extensions to the x86 architecture, present in some versions of the Pentium 4 and in the Intel Core 2 chips. Many chip variants were developed at an office in Haifa, Israel.

Pentium flaw
Pentium FDIV bug

In June 1994, Intel engineers discovered a flaw in the floating-point math subsection of the Pentium microprocessor. Under certain data dependent conditions, low order bits of the result of floating-point division operations would be incorrect, an error that can quickly compound in floating-point operations to much larger errors in subsequent calculations. Intel corrected the error in a future chip revision, but nonetheless declined to disclose it.

In October 1994, Dr. Thomas Nicely, Professor of Mathematics at Lynchburg College independently discovered the bug, and upon receiving no response from his inquiry to Intel, on October 30 posted a message on the Internet. Word of the bug spread quickly on the Internet and then to the industry press. Because the bug was easy to replicate by an average user (there was a sequence of numbers one could enter into the OS calculator to show the error), Intel's statements that it was minor and "not even an erratum" were not accepted by many computer users. During Thanksgiving 1994, The New York Times ran a piece by journalist John Markoff spotlighting the error. Intel changed its position and offered to replace every chip, quickly putting in place a large end-user support organization. This resulted in a $500 million charge against Intel's 1994 revenue.

Ironically, the "Pentium flaw" incident, Intel's response to it, and the surrounding media coverage propelled Intel from being a technology supplier generally unknown to most computer users to a household name. Dovetailing with an uptick in the "Intel Inside" campaign, the episode is considered by some to have been a positive event for Intel, changing some of its business practices to be more end-user focused and generating substantial public awareness, while avoiding (for most users) a lasting negative impression.

Intel Inside, Intel Systems Division, and Intel Architecture Labs

During this period, Intel undertook two major supporting programs that helped guarantee their processor's success. The first is widely-known: the 1990 "Intel Inside" marketing and branding campaign. This campaign established Intel, which had been a component supplier little-known outside the PC industry, as a household name. The second program is little-known: Intel's Systems Group began, in the early 1990s, manufacturing PC "motherboards", the main board component of a personal computer, and the one into which the processor (CPU) and memory (RAM) chips are plugged. Shortly after, Intel began manufacturing fully-configured "white box" systems for the dozens of PC clone companies that rapidly sprang up. At its peak in the mid-1990s, Intel manufactured over 15% of all PCs, making it the third-largest supplier at the time. By manufacturing leading-edge PC motherboards systems, Intel enabled smaller manufacturers to compete with larger manufacturers, accelerating the adoption of the newest microprocessors and system architecture, including the PCI bus, USB and other innovations. This led to more rapid adoption of each of its new processors in turn.

During the 1990s, Intel's Architecture Lab (IAL) was responsible for many of the hardware innovations of the personal computer, including the PCI Bus, the PCI Express (PCIe) bus, the Universal Serial Bus (USB), Bluetooth wireless interconnect, and the now-dominant architecture for multiprocessor servers. IAL's software efforts met with a more mixed fate; its video and graphics software was important in the development of software digital video, but later its efforts were largely overshadowed by competition from Microsoft. The competition between Intel and Microsoft was revealed in testimony by IAL Vice-President Steven McGeady at the Microsoft antitrust trial.

Another factor contributing to rapid adoption of Intel's processors during this period were the successive release of Microsoft Windows operating systems, each requiring significantly greater processor resources. The releases of Windows 95, Windows 98, and Windows 2000 provided impetus for successive generations of hardware.

Competition, antitrust and espionage

Two factors combined to end this dominance: the slowing of PC demand growth beginning in 2000 and the rise of the low cost PC. By the end of the 1990s, microprocessor performance had outstripped software demand for that CPU power. Aside from high-end server systems and software, demand for which dropped with the end of the "dot-com bubble", consumer systems ran effectively on increasingly low-cost systems after 2000. Intel's strategy of producing ever-more-powerful processors and obsoleting their predecessors stumbled, leaving an opportunity for rapid gains by competitors, notably AMD. This in turn lowered the profitability of the processor line and ended an era of unprecedented dominance of the PC hardware by Intel.

Intel's dominance in the x86 microprocessor market led to numerous charges of antitrust violations over the years, including FTC investigations in both the late 1980s and in 1999, and civil actions such as the 1997 suit by Digital Equipment Corporation (DEC) and a patent suit by Intergraph. Intel's market dominance (at one time it controlled over 85% of the market for 32-bit PC microprocessors) combined with Intel's own hardball legal tactics (such as its infamous 338 patent suit versus PC manufacturers) made it an attractive target for litigation, but few of the lawsuits ever amounted to anything.

A case of industrial espionage arose in 1995 that involved both Intel and AMD. Guillermo Gaede, an Argentine formerly employed both at AMD and at Intel's Arizona plant, was arrested for attempting in 1993 to sell the i486 and Pentium designs to AMD and to certain foreign powers. Gaede videotaped data from his computer screen at Intel and mailed it to AMD, which immediately alerted Intel and authorities, resulting in Gaede's arrest. Gaede was convicted and sentenced to 33 months in prison in June 1996.

Partnership with Apple
For more details on this topic, see Apple Intel transition.

On June 6, 2005, Apple CEO Steve Jobs announced that Apple would be transitioning from its long favored PowerPC architecture to the Intel x86 architecture, because the future PowerPC road map was unable to satisfy Apple's needs. The first Macintosh computers containing Intel CPUs were announced on January 10, 2006, and Apple had its entire line of consumer Macs running on Intel processors by early August 2006. The Apple Xserve server was updated to Intel Xeon processors from November 2006, and is offered in a configuration similar to Apple's Mac Pro.

Core 2 Duo advertisement controversy

In 2007, the company released a print advertisement for its Core 2 Duo processor featuring six African American runners appearing to bow down to a Caucasian male inside of an office setting (due to the posture taken by runners on starting blocks). According to Nancy Bhagat, Vice President of Intel Corporate Marketing, the general public found the ad to be "insensitive and insulting". The campaign was quickly pulled and several Intel executives made public apologies on the corporate website.

Corporate affairs

In September 2006, Intel had nearly 100,000 employees and 200 facilities world wide. Its 2005 revenues were $38.8 billion and its Fortune 500 ranking was 49th. Its stock symbol is INTC, listed on the NASDAQ.

Leadership and corporate structure

Robert Noyce was Intel's CEO at its founding in 1968, followed by co-founder Gordon Moore in 1975. Andy Grove became the company's President in 1979 and added the CEO title in 1987 when Moore became Chairman. In 1997 Grove succeeded Moore as Chairman, and Craig Barrett, already company president, took over. On May 18, 2005, Barrett handed the reins of the company over to Paul Otellini, who previously was the company president and was responsible for Intel's design win in the original IBM PC. The board of directors elected Otellini CEO, and Barrett replaced Grove as Chairman of the Board. Grove stepped down as Chairman, but is retained as a special adviser.

Current members of the board of directors of Intel are Craig Barrett, Charlene Barshefsky, Susan Decker, James Guzy, Reed Hundt, Paul Otellini, James Plummer, David Pottruck, Jane Shaw, John Thornton, and David Yoffie.

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Intel microprocessor facility in Costa Rica was responsible in 2006 for 20% of Costa Rican exports and 4.9% of the country's GDP.

Unlike its Silicon Valley counterparts, Intel has a fairly strict meritocracy that rewards work generously and does not keep underperforming employees around for very long. However, the workplace environment is fairly casual and the company heavily promotes a Work/Life balance. Employees tend to dress casually and speak precisely. The core Intel values include customer orientation, discipline, results orientation, risk taking, quality, and great place to work.

The firm promotes very heavily from within, most notably in its executive suite. The company has resisted the trend toward outsider CEOs. Paul Otellini was a 30-year veteran of the company when he assumed the role of CEO. All of his top lieutenants have risen through the ranks after many years with the firm. In many cases, Intel's top executives have spent their entire working careers with Intel, a very rare occurrence in volatile Silicon Valley.

Intel has a mandatory retirement policy for its CEO when they reach age 65, but only one CEO, Barrett, has actually retired at 65. Previous CEOs all retired before reaching that age; Grove retired at 62, while both Robert Noyce and Gordon Moore retired at 58. At 57, Otellini has a long career at the helm ahead of him, assuming he goes until age 65 and performs satisfactorily.

No one has an office; everyone, even Otellini, sits in a cubicle. This is designed to promote egalitarianism among employees, but some new hires have difficulty adjusting to this change. Intel is not alone in this policy. Hewlett-Packard has a similar no-office policy, as does NVIDIA.

Outside of California, the company has facilities in China, Costa Rica, Malaysia, Mexico, Israel, Ireland, India, Philippines, Poland, Russia, and Vietnam internationally. In the U.S. Intel employs significant numbers of people in California, Colorado, Massachusetts, Arizona, New Mexico, Oregon, Texas, Washington, and Utah. In Oregon, Intel is the state's largest employer with over 16,000 employees, primarily in Hillsboro. The company is the largest industrial employer in New Mexico while in Arizona the company has over 10,000 employees.

Diversity Initiative

Intel has a Diversity Initiative, including employee diversity groups as well as supplier diversity programs. Like many companies with employee diversity groups, they include groups based on race and nationality as well as sexual identity and religion. In 1994, Intel sanctioned one of the earliest corporate Gay, Lesbian, Bisexual, and Transgender employee groups, and supports a Muslim employees group, a Jewish employees group, and a Bible-based Christian group.

Intel received a 100% rating on the first Corporate Equality Index released by the Human Rights Campaign in 2002. It has maintained this rating in 2003 and 2004. In addition, the company was named one of the 100 Best Companies for Working Mothers in 2005 by Working Mother magazine. However, Intel's working practices still face criticism, most notably from Ken Hamidi, a former employee who has been subject to multiple unsuccessful lawsuits from Intel.

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